Lifecycle Marketing Specialist - Junior

Who we are

VOIS (Vodafone Intelligent Solutions) is a strategic arm of Vodafone Group Plc, creating value for customers by delivering intelligent solutions through Talent, Technology & Transformation.
As the largest shared services organisation in the global telco industry with 30,000 FTE, our portfolio of next-generation solutions and services are designed in partnership with customers across Vodafone Group, local markets, and partner markets to simplify and drive growth. With our strategic partner Accenture, we work alongside our Vodafone customers, other Telco and tech companies to drive transformation, meet the challenges of our industry and ensure we stay relevant and resilient. This partnership is a unique, industry-first model which brings together the best of in-house and 3rd party capability.
We work with customers across 28 countries from 10 VOIS locations: Albania, Egypt, Hungary, India, Romania, Spain, Turkey, UK, Germany, Ireland, and with a network of teams in Czech Republic, Italy, Greece, and Portugal.
#VOIS #BeUnrivalled #CreateTheFuture

About this role

Join Us

At Vodafone, we’re not just shaping the future of connectivity for our customers – we’re shaping the future for everyone who joins our team. When you work with us, you’re part of a global mission to connect people, solve complex challenges, and create a sustainable and more inclusive world. If you want to grow your career whilst finding the perfect balance between work and life, Vodafone offers the opportunities to help you belong and make a real impact.

What you will do

• Produce and execute retention marketing messages across multiple channels (SMS, MMS, email, push notifications, direct mail), managing both in-house and agency-led communications.
• Brief creative resources and oversee campaign production, ensuring clarity and actionable feedback for high-quality outputs.
• Ensure all marketing activity aligns with brand strategy, tone of voice, and legal compliance, with a strong focus on driving digital engagement.
• Track and report campaign performance, applying test-and-learn methodologies to optimise deliverability and impact.
• Develop lifecycle-based campaigns, managing scheduling, triggers, and performance metrics.
• Keep customer experience at the core of all marketing activities, ensuring campaigns positively influence brand perception.

Who you are

• Creative and analytical thinker with experience delivering compelling campaigns.
• Skilled in driving a digital-first agenda and maximising digital engagement.
• Strong stakeholder management and influencing skills across all organisational levels.
• Comfortable working in a fast-paced, competitive environment with excellent project management capabilities.
• Familiarity with Agile methodologies is advantageous.
• Degree educated with excellent written English.

Not a perfect fit?

Concerned you may not meet every requirement? Vodafone is committed to creating an inclusive workplace where everyone can thrive. If you are excited about this role but your experience does not align exactly with every aspect of the job description, you are encouraged to apply. You may be the right candidate for this or another opportunity, and the recruitment team will support you in exploring where your skills fit best.

What's in it for you

• Opportunity to work on high-impact retention and loyalty campaigns that directly influence customer satisfaction and business growth.
• Exposure to digital-first strategies and innovative marketing practices.
• Collaborative environment within a diverse, global team.
• Professional development in campaign management and stakeholder engagement.
• A dynamic environment where innovative ideas are always welcome
• A collaborative community where your professional goals and work are supported by a diverse team
• Access to internal and external trainings via other providers
• A supportive internal coaching and mentoring culture
• Corporate assets including a laptop and mobile phone with One Business Mobile Superior subscription (unlimited voice, text message, and data within the EU)
• Cafeteria package
• Private Medical Services
• Employee Assistance Program to support your wellbeing and mental health
• Life and accident insurance
• You can work remotely overseas for 20 days a year
• 16 weeks fully paid parental leave. This applies to all non-birthing partners who become parents due to birth or adoption
• You and your family members can enjoy several discounts from our partners
• You will be working in a hybrid model, which means 3 days working from home with 2 days office visit per week

What skills you will learn

• Data-driven decision-making for marketing performance improvement.
• Agile working methodologies and cross-functional collaboration.
• Enhancing customer experience through targeted communications.

VOIS Equal Opportunity Employer Commitment

Vodafone recognises and celebrates the value of diversity in building a workforce that reflects the customers and communities it serves. No form of discrimination is tolerated. This includes, but is not limited to, discrimination based on race, colour, age, veteran status, gender identity, gender expression, sexual orientation, pregnancy, maternity or parental status, ethnicity, disability, religion or belief, political affiliation, trade union membership, nationality, citizenship, indigenous status, medical condition, HIV status, neurodiversity, social origin, cultural background, marital or civil partnership status, or socio-economic background.

Join Us

At Vodafone, we’re working hard to build a better future. A more connected, inclusive and sustainable world. As a dynamic global community, it's our human spirit, together with technology, that empowers us to achieve this.
We challenge and innovate in order to connect people, businesses, and communities across the world. Delighting our customers and earning their loyalty drive us, and we experiment, learn fast and get it done, together.
With us, you can truly be yourself and belong, share inspiration, embrace new opportunities, thrive, and make a real difference.

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