Hello there! We’re Vodafone Intelligent Solutions (also known as _VOIS) and we’re looking for a

Senior Lifecycle Marketing Specialist

Your role in a nutshell: 

You will own, build, plan and manage monthly marketing communication to our customers across various channels (SMS, MMS, e-mail, push notification, DM). You will chair content planning sessions and work with stakeholders to build interesting and useful content as well as supporting key business messages/initiatives to positively drive customer perception.  
 

What will you do:

• Develop campains with a clear lifecyle management approach. Identify appropriate campaign execution touchpoints and triggers (SMS, MMS, e-mail, push notification, DM). 
• Brief external creative agencies and manage the campaign production process. 
• Ensure all marketing activity reflects our brand strategy and tone of voice and that all communications are legally compliant and drive a positive response. 
• Track and report on the impact of all marketing communications making clear recommendations on how we can further increase brand appreciation and customer engagement. 
• Test and learn to identify how we can positively influence deliverability and customer impact. 
• Drive a culture of continual improvement and message optimisation.

What you will bring to the team:

• Marketing experience with knowledge of campaign briefing, design and testing. Able to think both creatively and analytically to deliver compelling campaigns. 
• Experience in (or understanding of) digital marketing would be particularly beneficial.
• Highly customer focused with ability to pull together complex customer journeys to ensure the best experience is delivered. 
• Confident stakeholder management skills with a natural ability to influence across all levels of the organisation
• Able to operate within a fast-paced, highly competitive and demanding commercial environment. Strong project management skills are required in order to manage multiple requirements across challenging timelines. Able to focus on priorities with a proactive ‘can-do’ attitude.

In return we provide you with:
 

• A dynamic environment where innovative ideas are always welcome
• A collaborative community where your professional goals and work are supported by a diverse team
• Access to internal trainings through Vodafone University and external trainings via other providers
• A supportive internal coaching and mentoring culture
• Opportunities to participate in company activities and Vodafone Foundation events
• Corporate assets including a laptop and mobile phone with Vodafone RED subscription (unlimited voice, text message, and data within the EU)
• Cafeteria package
• Private Medical Services
• Employee Assistance Program to support your wellbeing and mental health
• Life and accident insurance
• You can work remotely overseas for 20 days a year
• 16 weeks fully paid parental leave. This applies to all non-birthing partners who become parents due to birth or adoption
• You and your family members can enjoy several discounts from our partners
• You will be working in a hybrid model, which means 3 days working from home with 2 days office visit per week
   

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