Hello there! We’re Vodafone Intelligent Solutions (also known as _VOIS) and we’re looking for a

Senior Portfolio Marketing Specialist

Your role in a nutshell:
 

As Portfolio Marketing Specialist, your mission is to drive product success through strategic positioning, messaging and external content that resonates with our target audiences. You will understand our customers' needs and pain points and translate those insights into compelling product stories that differentiate us from the competition, while constantly monitoring the market and adapting our approach to ensure continued success.

The materials you produce will enable our Global and Regional sales & marketing teams to clearly communicate the value of our products and services to customers of all sizes (SOHO to Global MNCs) across various global geographies and win in a competitive marketplace.

What you’ll do:

• Be the subject-matter-expert in understanding portfolio buyers and the Decision-Making Unit (DMU), their challenges and drivers for product purchases.
• Identifying our ‘right to win’ and ‘right to play’ through detailed knowledge of customers, competitors and the industry
• Establish our differentiated positioning, messaging & product naming for all products in the portfolio, across the lifecycle, through cross-functional collaboration.
• Work closely with our Technology Partner Managers to develop joint value-propositions and market-leading collateral.
• Develop, and Project manage the delivery of, a programme of customer-facing content, product thought-leadership and collateral that Sales & Marketing Teams need to tell our story and win/accelerate orders
• Distribute Positioning/Messaging and Content Toolkits to Group & OpCo Sales & Marketing Teams, optimising usage and activation
• Be the lead point-of-contact for allocated projects
• Present to senior stakeholders and key Partners, when needed
• Maintain an up-to-date activity calendar and reporting for all portfolio marketing activities
• Manage all activities within agreed budgets and timescales
   

What you’ll bring to the team:

• 5+ years’ experience in technology product marketing, value proposition creation
• High fluency in English (spoken and written) Excellent written and verbal communication, presentation, and story-telling skills from operational to C-level.
• An understanding of buying segments, audiences, their needs and buying journeys
• Experience in building marketing content aligned to buyer needs
• Strong project management skills, ability to work across a highly matrixed business
• Strong planning skills with the ability to organise and manage own work streams end-to-end, from fact-finding and analyses to communication and stakeholder management
• Highly numerate and excellent at leveraging facts and insights to generate and validate portfolio marketing strategies
• Outcomes and results driven mindset
• Proven ability to multitask and run cross-functional initiatives and projects
• Ability to simplify complex information

In return we provide you with:
 

• A dynamic environment where innovative ideas are always welcome
• A collaborative community where your professional goals and work are supported by a diverse team
• Access to internal trainings through Vodafone University and external trainings via other providers
• A supportive internal coaching and mentoring culture
• Opportunities to participate in company activities and Vodafone Foundation events
• Corporate assets including a laptop and mobile phone with Vodafone RED subscription (unlimited voice, text message, and data within the EU)
• Cafeteria package
• Private Medical Services
• Employee Assistance Program to support your wellbeing and mental health
• Life and accident insurance
• You can work remotely overseas for 20 days a year
• 16 weeks fully paid parental leave. This applies to all non-birthing partners who become parents due to birth or adoption
• You and your family members can enjoy several discounts from our partners
• You will be working in a hybrid model, which means 3 days working from home with 2 days office visit per week

#movewithus #_VOIS #VOISHU #LI-Hybrid