UX Research Lead
Date: Jun 13, 2025
Location: Istanbul, TR
Company: Vodafone
Join Us
At Vodafone, we’re not just shaping the future of connectivity for our customers – we’re shaping the future for everyone who joins our team. When you work with us, you’re part of a global mission to connect people, solve complex challenges, and create a sustainable and more inclusive world. If you want to grow your career whilst finding the perfect balance between work and life, Vodafone offers the opportunities to help you belong and make a real impact.
What you’ll do
| As a UX Research Lead, you will be part of a team of UX and UI designers, working closely with product teams, customer experience teams and leaders in digital. Your role will be to help us keep our users at the centre of every product, service, and experience we design. You will support the planning, execution, and delivery of a wide range of both formative and summative user research, as well as end-to-end service design. Projects will cover all phases of the design lifecycle, from ideation through to launch across Vodafone digital platforms. • Make use of our specially designed onsite usability lab; design and run remote quantitative and qualitative UX research with a variety of specialist tools; and make use of a variety of internal data sources that directly capture how well we are doing compared to our users’ expectations • Knowledge, experience, and/or an interest in design thinking / service design will help you be successful in this role • Support both formative and summative user research activities, including remote online testing, moderated and unmoderated testing, benchmarking, surveys, design sprints, field research, etc • Support product design activities, including discovery research, workshop planning, workshop facilitation, project debrief, etc • Collaborate with CX leads, UX & UI designers, commercial owners, and senior managers to identify and answer UX research questions on our most strategic products and services • Assess and recommend ways to tangibly improve our customer and user experience through feedback and interaction with project stakeholders |
Who you are
| • Fluent English • Experience in a User Experience Research role, either industry or agency • Practical experience running and moderating user research • Experience with different types of research methodologies: moderated and unmoderated, in person and remote, summative and formative, qualitative and quantitative • Self-starter, tenacious, strong communicator, collaborative attitude, and experience in stakeholder management • Ability to independently determine the best research methodology for a standard business challenge and select the appropriate supplier to deliver the research • Confidence writing research briefs, managing suppliers, and running customer research projects end-to-end • Ability to support in the application of Design Thinking following the lead of a more senior team member and taking the lead on standard project activities, such as workshop facilitation, interview facilitation, reporting, etc. • Ability to create and offer constructive feedback on customer journey maps based on research insights, as well as identify solutions to improve the customer experience based on the journey map • Ability to independently plan and facilitate research interviews and focus groups |
Not a perfect fit?
Worried that you don’t meet all the desired criteria exactly? At Vodafone we are passionate about empowering people and creating a workplace where everyone can thrive, whatever their personal or professional background. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to still apply as you may be the right candidate for this role or another opportunity.
What's in it for you
We like to keep them flexible:
• Vflexy: Flexible Benefits Program
• Hybrid working kit
• Ergonomic kit allowance
• Digital meal voucher
• Flexible transportation allowance.
• Employee assistance hotline & counselling
• Comprehensive and flexible private health insurance
• Discounted price deals for wide range of products & services
Plus, plenty more to enjoy!
#LI-Hybrid
Data Privacy
By applying for this job, you accept the Vodafone Privacy Policy. Please visit Privacy Policy web page at https://careers.vodafone.com/privacy-policy/turkey/ for further details.
Who we are
We are a leading international Telco, serving millions of customers. At Vodafone, we believe that connectivity is a force for good. If we use it for the things that really matter, it can improve people's lives and the world around us. Through our technology we empower people, connecting everyone regardless of who they are or where they live and we protect the planet, whilst helping our customers do the same.
Belonging at Vodafone isn't a concept; it's lived, breathed, and cultivated through everything we do. You'll be part of a global and diverse community, with many different minds, abilities, backgrounds and cultures. ;We're committed to increase diversity, ensure equal representation, and make Vodafone a place everyone feels safe, valued and included.
If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, please refer to https://careers.vodafone.com/application-adjustments/ for guidance.
Together we can.