Portfolio Marketing Manager, Managed Services for Connectivity
Role purpose
Are you an experienced B2B Managed Services Product Marketer seeking a new challenge in the technology industry?
Do you have a passion for helping customers achieve their goals through technology and managed services?
If so, we have new and exciting roles for you: Portfolio Marketing Manager - Managed Services for Connectivity portfolio
As the Global Portfolio Marketing Manager for Connectivity Managed Services, you will contribute to the growth of our managed services portfolios by developing strategic positioning. You'll gain a deep knowledge of what our customers are looking for and their challenges, which you will turn into compelling messaging about our managed services that set us apart from our competitors. You will track market trends and adjusting our messaging accordingly. You will also create a range of content that enables our target audiences in their buying decision.
The content you develop will assist our Global and Regional Marketing & Sales teams in effectively conveying the benefits of our offerings to businesses of every size (from SOHO to Global MNCs) and win in a competitive marketplace.
As part of the Global Portfolio Marketing division, you will work closely with colleagues in Marketing, Portfolio Product Management, Go-to-Market, Sales, Strategic Partnerships, Analyst Relations, and other relevant groups across both Group and Operating Countries.
The successful candidate must be passionate about role technology can play in business, have prior experience in technical/product marketing, ideally in the IT & Technology Managed Services market, and understand the needs and challenges faced by technology buyers.
What you’ll do
- Develop and deliver the annual Portfolio Marketing Plan for our Global Connectivity Managed Services portfolios
- Be a subject-matter-expert in understanding portfolio buyers and the Decision Making Unit (DMU), their challenges and drivers for managed services purchases
- Identifying our ‘right to win’ and ‘right to play’ through detailed a knowledge of customers, competitors and the industry
- Establish our differentiated positioning, messaging & product naming for all managed services in the portfolio through cross-functional collaboration
- Develop, and manage the delivery of, a programme of customer-facing content, product thought-leadership and collateral that Sales & Marketing Teams need to tell our story and win/accelerate orders
- Distribute Positioning/Messaging and Content Toolkits to Group & Local Sales & Marketing Teams, optimising usage and activation
- Be the lead point-of-contact for allocated projects
- Present to senior stakeholders and key Partners, when needed
- Maintain an up-to-date activity calendar and reporting for all portfolio marketing activities
- Manage all activities within agreed budgets and timescales
Who you are
- 4+ years Product Marketing experience
- Degree / Marketing qualification desirable
- Knowledge of B2B Technology Managed Services essential,
- Knowledge of Fixed, Mobile, IoT and Unified Communications technologies desirable
- Expert working knowledge of technology product marketing
- In-depth understanding of the global Managed Services market, opportunities, key players and future trends
- An understanding of buying segments, audiences, their needs and buying journeys
- Experience in building marketing content aligned to buyer needs
- Evidence of an ability to work across a highly matrixed business
- Outcomes and results driven mindset
- Proven ability to multitask and run cross-functional initiatives and projects
- Ability to simplify complex information
- Excellent written communication, presentation and story-telling skills.
Not a perfect fit?
Worried that you don’t meet all the desired criteria exactly? At Vodafone we are passionate about Inclusion for All and creating a workplace where everyone can thrive, whatever their personal or professional background. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to apply as you may be the right candidate for this role or another role, and our recruitment team can help you see how your skills fit in.
What's in it for you
We want you to feel happy and fulfilled at work, without compromising the other things in life that matter to you. There are lots of ways we support this, including hybrid working and generous parental leave. You'll also get four Spirit Days a year to focus on your personal development and wellbeing, plus a host of other great benefits too.
- Yearly bonus: 10%
- Annual leave: 28 days + bank holidays + the opportunity to buy/sell/carry over 5 days/year
- Charity days: 5 days/year
- Maternity leave: 52 weeks: the first 13 weeks are fully paid, followed by 26 weeks of half pay
- Private pension: You can contribute up to 5% of your basic pay with 2:1 matching from Vodafone up to 10%.
- Access to: private medical, private dental, free health assessments, share save scheme
- Additional discounts: Vodafone retail, gym, cinema, cycle to work, season ticket loan
Who we are
You may have already heard of Vodafone - We're a leading Telecommunications company in Europe and Africa. But what you might not know is that we are continuously investing in new technologies to improve the lives of millions of customers, businesses and people around the world, creating a better future for everyone.
As part of our global family, whether that's Vodafone, Vodacom or _VOIS, you'll feel a sense of pride and purpose as you contribute to our culture of innovation. We pursue equality of opportunity and inclusion for all candidates through our employment policies and practices. We recognise and celebrate the importance of diversity and inclusivity in our workspace and we do not tolerate any form of discrimination especially related to but not limited to race, colour, age, veteran status, gender identification, sexual orientation, pregnancy, ethnicity, disability, religion, political affiliation, trade union membership, nationality, indigenous status, medical condition, HIV status, social origin, cultural background, social, or marital status.
Together we can.
#VodafoneSpark