Senior Manager Fixed & Home Segment
JOB PURPOSE
The Senior Manager – Fixed & Home Segment leads the strategy, development, and commercial execution of Vodacom Congo’s fixed broadband and home connectivity offerings, including Fibre-to-the-Home (FTTH), Fixed Wireless Access (FWA), and router solutions. Reporting to the Head of Products & Segments, this role ensures robust portfolio management, pricing strategy, promotional excellence, and cross-functional alignment to drive subscriber growth, revenue, and customer satisfaction across residential and SOHO markets.
KEY RESPONSIBILITIES
A. Strategic Portfolio Management
- Define and execute the FTTH and FWA product roadmap, including tiered service packages (Basic, Standard, Premium) and value-added bundles.
- Develop multi-year growth plans aligned with network expansion targets, ensuring geographical coverage.
- Lead lifecycle management: new product launches, performance reviews, portfolio rationalization, and end-of-life decisions.
B. Pricing & Commercial Strategy
- Formulate pricing frameworks based on cost-to-serve, competitive benchmarks, and customer willingness-to-pay, ensuring margin optimization.
- Design promotional strategies (e.g., installation incentives, bundled device offers, loyalty rewards) in collaboration with Marketing and Loyalty teams.
- Oversee commercial negotiations with equipment suppliers, installation partners, and value-added service providers (e.g., streaming, security solutions).
C. Performance Monitoring & Analytics
- Establish and track KPIs: subscriber net additions, ARPU, churn, installation lead times, average throughput, and NPS.
- Drive use of analytics platforms to segment the customer base, identify upsell opportunities, and forecast demand.
- Prepare and present monthly and quarterly business reviews, highlighting performance trends, risks, and opportunities.
D. Cross-Functional Leadership
- Partner with Network Planning & Engineering to align product offerings with infrastructure capabilities, rollout schedules, and SLA requirements.
- Collaborate with Sales & Distribution to ensure effective training, merchandising, and go-to-market readiness for home connectivity solutions.
- Work with Customer Operations to streamline installation processes, set-up support, and escalations management for premium customers.
- Engage with Finance & Revenue Assurance for P&L ownership, ROI analysis, and cost control measures.
- Liaise with Regulatory & Legal to ensure compliance with licensing, regional service obligations, and consumer protection regulations.
AUTONOMY AND DECISION-MAKING
Without Prior Approval:
- Propose and pilot tactical promotions and upsell campaigns.
- Adjust service parameters (e.g., bandwidth tiers, trial offers) within approved guidelines.
- Approve routine supplier or partner requests within budgetary limits
With Prior Approval:
- Launch major portfolio changes (e.g., new package tiers, regional expansions).
- Finalize strategic supplier contracts and large-scale installation incentives.
- Launch major portfolio changes (e.g., new package tiers, regional expansions).
- Finalize strategic supplier contracts and large-scale installation incentives.
SCOPE OF RESPONSIBILITY
- Direct Reports: 1 Fixed & Home Segment Specialists.
- Budget Ownership: Responsible for fixed segment P&L, promotional spend, and incentive programs
- Assets: Accountable for CRM, billing, provisioning systems, analytics platforms, and installation partner networks.
WORKING CONDITIONS
- Work Risks: Screen time; occasional on-site visits to network and installation sites; flexibility during campaign periods.
- Environment: Office-based with cross-departmental collaboration; may require travel to regional offices.
- Hours: Monday to Friday, 08:00–17:00; flexibility for urgent launches or project milestones.
REQUIRED PROFILE
Education & Skills:
- Bachelor’s degree in business administration, Telecommunications, Engineering, or related field; master’s preferred.
- Strong proficiency in strategic planning, financial modelling, and data analytics (Excel, BI tools).
- In-depth knowledge of fixed broadband technologies (FTTH, FWA), home networking, and customer experience management.
Experience:
- 8+ years in product management or commercial roles within telecom or technology sectors, with at least 3 years in fixed broadband.
- Demonstrated track record in managing fixed service portfolios, driving subscriber growth, and achieving financial targets.
- Experience leading cross-functional teams and managing key stakeholder relationships.
Behavioral Competencies:
- Strategic thinker with strong commercial acumen and customer focus.
- Influential leader capable of driving alignment and motivating diverse teams.
- Excellent communication and negotiation skills.
- Resilient, adaptable, and results-driven in a fast-paced environment.